an audience of one or many

BY LARRY  NAULT, BKC President and Chief Strategist
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In today's edition, entitled "AUDIENCE OF ONE OR MANY" we learn that we all play to an audience. What audience do you play to? 

Each day you are seen by many who will make a judgment about the way you handle yourself among different audiences. 

Politicians have learned to play to their audiences, customizing messages for the needs of their particular groups. Musicians have learned to play to their audiences. Pastors play to their congregations each Sunday morning. 

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