an audience of one or many

BY LARRY  NAULT, BKC President and Chief Strategist
​
In today's edition, entitled "AUDIENCE OF ONE OR MANY" we learn that we all play to an audience. What audience do you play to? 

Each day you are seen by many who will make a judgment about the way you handle yourself among different audiences. 

Politicians have learned to play to their audiences, customizing messages for the needs of their particular groups. Musicians have learned to play to their audiences. Pastors play to their congregations each Sunday morning. 

Christian business owners play to the audiences who will buy their product.

God has called us to play to one audience – the audience of Himself (see Strategic Foundation illustration below - Five Characteristics of a Kingdom Company).

“Do not conform any longer to the pattern of this world, but be transformed by the renewing of your mind. Then you will be able to test and approve what God’s will is-His good, pleasing and perfect will.” Romans 12:2

When you seek to please any other audience in your life you become susceptible to situational ethics and motivations based on the need for the moment. Your audience becomes a pawn in your hands because you know what they want. Is that wrong? Sometimes it is, sometimes it isn’t.

Pure obedience to pleasing God in our lives will often meet the needs of those around us. It is God’s will that you and I love our spouses, provide good services to our customers, and look to the interests of others before ourselves. This will result in meeting many needs of the audiences in our lives.

However, there are other times when our audiences are asking for something contrary to God’s will. Politicians are often forced to appease their audiences, even though it may go against God’s laws. When we are asked to go with the flow, we discover which audience is most important in our lives. Is it the audience of One, or the audience of many?

"Seek first his kingdom and his righteousness, and all these things will be given to you as well." Mt. 6:33

Today, be aware of which audience you are playing to. Ask yourself why you are taking a particular action. Is it to please the audience of One? Or is it to please the audience of others who might negatively impact you should you not play to their tune?

Prepared to Take a Stand?

Since our inception, we’ve connected with business leaders, owners, CEOs, and entrepreneurs who share this passion for integrating our faith and business practices into Kingdom companies.

Our consultative approach offers fully-customized solutionsthat will help you build a business that is a visible expression of the goodness and power of God.

Transformation starts with a CEO and a PURPOSE. Not just any CEO. Not just any PURPOSE. BKC is designed to help leaders who are receptive to God's influence on their everyday business decisions with a process and a support group from other CEOs who have made the committment. Let us help you:

A) BECOME the Priest and King / Seer and Doer you were created to be. 

B) IDENTIFY what needs to change in your life / business and develop an action plan to create greater eternal value and fulfill your Kingdom Destiny.
 
C) TOGETHER we can help others do the same!

Using your UNIQUE GIFTS and the POWER GOD freely gives, our Kingdom Advancement Team has a common vision for REFORMATION: To help you build Great Companies that Glorify and Advance the Kingdom of God. 

Start now, with our proven Three Step REFORMATION Process and request a Complimentary Business Review. Today, we declare that you are developing an "ADVANCING ATTITUDE" and that God's favor go before you and make your way successful.

A special thanks to Os Hillman with TGIF for his insights on today's topic.